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            "short": "<ul><li>Amazing Tide clean from America's #1 selling detergent.</li><li>This liquid laundry detergent is the Tide you love, now with 40% more stain & odor removal power per drop. *vs. previous formula</li></ul>",
            "medium": "<p>For an amazing clean, there's only one original: Tide HE Turbo Clean Original Scent Liquid Laundry Detergent. It's specially reformulated with HE Turbo Clean technology for 6x the cleaning power in half the time (1). Unlike many HE compatible detergents that can slow machines down with over-sudsing, this turbo-charged formula quickly collapses suds and targets tough stains. So you'll save time without sacrificing results. As part of the trusted Tide family of products, Tide HE Turbo Clean Original detergent's revitalizing scent is infused with aloe and floral notes to help keep your family's clothes smelling as great as they look. Pick up a bottle and start washing with the original, brilliant clean you know and love. (1) 1 dose of Tide HE Turbo Clean in quick cycle vs. 6 doses of the next leading liquid HE compatible detergent in normal cycle</p>"
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        "title": "Tide Plus Downy April Fresh HE, Liquid Laundry Detergent, 92 Fl Oz 59 loads",
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            "detailed": "<h2>Tide Plus Downy April Fresh HE, Liquid Laundry Detergent, 92 Fl Oz 59 loads:</h2><ul><li>Tide + Downy liquid detergent offers Tide's powerful cleaning and freshness plus the color protection of Downy.</li> <li>Loaded with softening ingredients that add a smooth layer of comfort to the fibers in your fabrics.</li> <li>With a more concentrated formula, you get more cleaning agents and less water in every drop. *vs. previous formula</li> <li>Works in laundry loads for both HE and non-HE washing machines.</li> </ul>",
            "short": "<ul><li>Tide + Downy liquid detergent offers Tide's powerful cleaning and freshness plus the color protection of Downy.</li><li>Loaded with softening ingredients that add a smooth layer of comfort to the fibers in your fabrics.</li></ul>",
            "medium": "<p>Tide HE Turbo Clean Plus Downy April Fresh Scent Liquid Laundry Detergent delivers the amazing clean you expect from Tide and is loaded with softening ingredients that add a smooth layer of comfort to the fibers in your fabrics. Cozy up to a fresher, softer clean (1) with added scent pearls that leave behind a long-lasting, comforting scent. It's specially reformulated with HE Turbo Clean technology for 6X the cleaning power in half the time (2). Unlike many HE compatible detergents that can slow machines down with over-sudsing, this turbo-charged formula quickly collapses suds and targets tough stains. So you'll save time without sacrificing results. As part of the Tide Plus Collection, Tide HE Turbo Clean Plus Downy April Fresh Scent gives you the great Tide clean you expect plus more of what you love! (1) vs. Tide Original (2) 1 dose of Tide HE Turbo Clean in quick cycle vs. 6 doses of the next leading liquid HE compatible detergent in normal cycle.</p>"
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            "short": "<ul><li>Tide Power + Ultra Oxi</li><li>10x the cleaning power* (*Stain Removal of 1 dose vs. 10X doses of the leading liquid bargain brand)</li></ul>"
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        "title": "Tide Plus Bleach Alternative HE, 59 Loads Liquid Laundry Detergent, 92 Fl Oz",
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            "detailed": "<h2>Tide Plus Bleach Alternative HE, Liquid Laundry Detergent, 92 Fl Oz 59 loads:</h2> <ul> <li>More Whitening & Brightening for your money* (*vs. Tide Original)</li> <li>Color Safe</li> <li>Acti-Lift Crystals</li> <li>10x the cleaning power - 1 dose of Tide HE Turbo Clean in quick cycle vs. 10 doses of the next leading liquid HE compatible detergent in normal cycle</li> <li>HE Turbo technology gives you 10x cleaning power in the quick cycle vs. next leading detergent in normal cycle</li> <li>Specially designed for regular and high efficiency machines ? #1 recommended by washing machine manufacturers***based on co-marketing agreements</li> </ul>",
            "short": "<ul><li>More Whitening & Brightening for your money* (*vs. Tide Original)</li><li>Color Safe</li></ul>",
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        "title": "Tide PODS Liquid Laundry Detergent Pacs, Spring Meadow, 16 count",
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            "short": "<ul><li>Surprisingly powerful clean in 1 step</li><li>3-in-1 laundry pacs: super concentrated detergent, extra odor fighters, extra stain removers</li></ul>",
            "medium": "<p>Tide Pods Spring Meadow Detergent is a detergent, stain remover and brightener all in one that dissolves quickly in hot or cold water to keep clothes looking their best.</p>"
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        "title": "Tide PODS Liquid Laundry Detergent Pacs, Spring Meadow, 81 count",
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            "short": "<ul><li>Surprisingly powerful clean in 1 step</li><li>3-in-1 laundry pacs: super concentrated detergent, extra odor fighters, extra stain removers</li></ul>",
            "medium": "<p>Tide Pods Laundry Detergent is a detergent, stain remover and brightener all in one that dissolves in hot or cold water to keep clothes looking their best. Each pod has multiple inner chambers to keep the ingredients separate until the pod is used. These Tide stain remover laundry detergent pods are easy to use and don't require any measuring or handling of large containers. All the ingredients are ready to go in one small package designed for a single load of wash. This product is made to work in hot or cold water and can be used on colorful or white clothing. Tide laundry detergent pods dissolve completely, leaving no stains or residues, and they can be used in standard or high efficiency washing machines. Tide pods 81 count is enough to clean 81 loads of laundry. </p>"
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        "title": "Tide Mountain Spring Scent Liquid Laundry Detergent, 100 oz, 64 loads",
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        "title": "Gain flings! Liquid Laundry Detergent Pacs, Tropical Sunrise, 42 count",
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